Spent the afternoon at the New Designers Expo today. Well worth the trip -there are some very talented up and comers out there! I'm all envious and jealous!
Digital printing was again the main ingredient for most of the grads, very many of which were amazing but I'm still a little gutted there weren't very many (as in count on a few fingers) the amount of designers who used straight screen printing processes. What happened to the good old days!.... oh technology...
I spoke with a couple of the grads to get a better understanding as to why they don't do much (if any!) hand printing and was suprised to learn that schools/ tutors and the industry are pushing the students towards the digi market as it is more economical, cost and time wise (in other words a bigger profit margin for them). There are sooooo many arguments for and against this I don't even know where to begin. It's kind of disappointing? But maybe that's just me?... I kinda like the idea that not every print will be the same and may have some individual aspects to them but then again I like the appeal of being able to have as many colours as I want in a digi print without having to layer separate in the screen print process...(I know, pot black jess?).
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